Financial RebellionCoaching concept
Coaching idea for Todd

The Rebel Checkup

Coaching where you see someone's whole financial picture without ever holding their bank or credit card statements. A free checkup anyone can run, a one-page Snapshot they download, and a Zoom call with Todd where they share their screen.

You can't fix what you won't look at

Most people don't avoid their money because they're bad with it. They avoid it because looking feels scary. So the statements stay unopened, the balance stays a guess, and the problem quietly grows.

Understanding your money is the single best thing you can do for it. The moment you see the whole picture, the fear turns into a plan. That's what the Checkup is for: three minutes to stop hiding and start fixing.

What they bring

Every account the money moves through

For most people, the real spending happens on credit cards, not checking. So the Checkup takes all of it: the last three months from each account, as the spreadsheet file every bank and card lets you download.

🏦

Checking

Paychecks in, bills and transfers out. Shows what's left each month.

πŸ’³

Every credit card

Where most of the everyday spending lives. Add as many cards as they have.

🐷

Savings and the rest

Savings, a second bank, a store card, Venmo or PayPal. Optional, but it fills in the picture.

No double counting

It knows a card payment isn't spending

Paying the card from checking shows up in both files. The Checkup matches those up, so a $1,200 grocery month isn't counted twice.

Easy to get

A "how to download" guide for each bank

Step-by-step for Chase, Capital One, Amex, Discover and our partner credit unions. Usually it's one button: "Download transactions."

How "never leaves" works

Opening a file is not sending it

An upload sends files over the internet to someone's server. The Checkup just opens them inside the page, like opening a photo in an editing app. The math runs on their own computer, and the page is locked so it can't send anything out.

Their computer
πŸ“„
bank + cards
their files
β†’
βš™οΈ
Rebel Checkup
sorts it right here
β†’
πŸ“Š
Snapshot.pdf
saved to their device
Locked
FR's serversReceive nothing.
Only "started" and "finished" clicks, never a number.
πŸ“Άβœ•
The wifi test
Load the page, turn wifi off, drop in the file. It still works. Todd can do this live on stage, and it proves nothing is being sent.
How it works

From checkup to coaching call

The person does the prep work. Todd shows up to a call where the numbers are already on the screen.

1

Answer questions

About 3 minutes. Ranges and taps, no exact numbers needed.

2

Add their statements

Checking plus every credit card, last 3 months. Shows where the money really goes.

3

Get the Snapshot

Their numbers, traffic lights, top 3 moves and quick tips they can use today.

4

Zoom with Todd

They share their screen. He coaches from the Snapshot. Nothing gets stored.

The full picture

Five short sections, not a tax return

Sections skip what doesn't apply. No car means no car loan questions. The statements show what they spend. The questions fill in everything else.

01

Income

  • Take-home pay
  • How often you're paid
  • Side income
02

What you owe

  • Credit cards
  • Car, student loans
  • Mortgage
  • Rate and minimum on each
03

What you have

  • Checking and savings
  • Emergency fund
  • 401(k) and the match
  • IRA, HSA, home equity
04

Protection

  • Life and disability insurance
  • A will
  • Beneficiaries named
05

What keeps you up

  • Top 2 worries
  • Top 2 goals
What they see

The checkup and the Snapshot

Mockups with sample numbers.

A question, on a phone

Section 3 of 5 Β· What you have
Does your job offer a 401(k) match?
Yes, and I get all of it βœ“
Yes, but I'm not sure I get all of it
Yes, but I don't contribute
No / not sure
Roughly how much is in it?
$0$25k to $50k$250k+
Next
πŸ”’ Your answers stay on this device

The Snapshot PDF

Your Money Snapshot
Rebel Checkup Β· Oct 2026
$38kNet worth
31%Debt to income
1.5Months saved
Spending
Debt
Emergency fund
Retirement
Protection
Credit
Money on the table: your 24% card costs you about $1,150 a year in interest, and you're paying for 4 subscriptions you haven't opened since summer.
Your top 3 moves
  1. Knock out the smallest balance first, your $900 store card. Then roll that payment into the next one. That's the debt snowball.
  2. Build to 3 months saved on autopilot. Set up Autopilot β†’
  3. Name beneficiaries on your 401(k). It takes 5 minutes.
Quick tips for you
πŸ’³ Call your card company and ask for a lower rate. It works more often than you'd think.
πŸ” Set your savings transfer for payday, so it happens before you can spend it.
βœ‚οΈ Cancel one subscription today. Just one.
Download PDFBook a call with Todd
Extra ideas

Make it sticky

πŸ’‘

Quick tips, matched to them

Every Snapshot ends with 3 small things they can do today, picked from their answers. A win in the first five minutes keeps them looking.

🎯

No shame, just next steps

Red lights come with "here's the fix," never a lecture. The goal is to make looking feel good.

πŸ“ˆ

Show the progress

Each checkup compares to the last one. Seeing a light go from red to yellow is the best reason to keep going.

01

Saves on their device

Progress is kept only in their browser so they can finish later. "Start over" wipes it.

02

A credit union version

On a partner's version, the moves point to that credit union's products. "Refinance your car loan at Kemba." Real ROI for them, and the member's data still never leaves their device.

03

Again in 90 days

"Run your checkup again" shows what changed. A reason for a follow-up session, and a reason for the newsletter to bring people back.

How it makes money

Free checkup, paid coaching on top

Free
The Rebel Checkup

Anyone can run it. It grows the newsletter list and joins the interactive tools.

Paid
Coaching with Todd

A Zoom session built on their Snapshot, plus a 90-day follow-up. Coaches typically charge $100 to $300 a session.

Sponsored
Credit union pays

A credit union covers coaching for its members as a benefit. Members get help, the credit union gets loans and deposits.

How we keep this clean

We never hold their data, so keep it that way

Because nothing gets stored, the heavy data-security rules mostly don't apply. Three habits keep it that way.

πŸŽ₯

Never record coaching calls

A recording of someone sharing their screen is their financial data, sitting on our side. Coach live, don't hit record.

πŸ“§

Screen share, not email

Ask people to share their Snapshot on Zoom instead of emailing it. If one shows up in Todd's inbox anyway, he deletes it after the call.

🚫

No outside scripts on the Checkup

No Google Analytics, embeds or chat widgets on that page. Our own tracking counts "started" and "finished," never a number. That's what makes "never leaves your device" true.

Before charging anyone

Four boxes to tick

Next step: a clickable prototype of the quick checkup and the Snapshot, so you can try it yourself and show a credit union. Name ideas: The Rebel Checkup, The Money Audit, Your Money X-Ray.